For a successful construction of a solid website, a website blue print (website organization map) is required prior to a new design or optimization is initiated. This will make sure every important page and component are in place and give provide you with an understanding of the requirements to develop the website from. This planning stage helps spare any needless redesign or programming tasks. Consider a website’s map’s purposes as building your house, as you have to identify what rooms of the house will need to be constructed. A map for your website can be as simple as a document that has a list of all the webpages in the order that they will appear on the navigation system on your website. The following example illustrates the identical.

1) Website Navigation

A) Main Navigation

Home Page


About the company

“Company” Team

Jobs at “Company”



In the Media

Press Releases

“Company” Events

Case Studies


“Company” Blog

Latest Articles


b) Footer Navigation

Terms & Conditions

Privacy Policy


Make an advertisement with us

If you’re creating your own site, creating for an organization , or overseeing a web designer This is an important marketing strategy online since it makes sure that the site has all most important pages and in a consistent order. It is a good idea to plan ahead and avoid out-of-scope work if the strategy first, execution and second method is followed. When learn more about Lorelai scan to pay planning, you will want to include pages for navigational main including sub navigation, as well as footer navigation links. Logins for access to admin or eCommerce are known as utilities that must also be noted.

2) Website Components

In the process of identifying the rooms you’d like to create in your house (the pages on your website) you must also start thinking about the web components as the ones that need to be integrated into your wire-frame. Think of the website components as the items you’d want in the main room of your house. Do you plan to have online marketing widgets like Twitter, Facebook, YouTube or LinkedIn that people can visit? Is building your email newsletter a priority? If so, you could need a sign-up form for your website. Things such as “Request FREE quote”, Free pdf downloads, free trial buttons, social media profiles, awards & accomplishments, famous clients, etc. are good components for the home page on your site. You don’t have to design the website components exactly like you see here, you just have to be clear about the components you’d like to put on the website. These elements could be overlooked during the process of designing.

3) Website Wireframe

Your homepage page as well as other crucial pages of your site can be designed using a wireframe, so that the most critical pages are clearly visible and certain actions are promoted by site’s visitors. Think of your website as the online marketing center. You can make use of the opportunity or lose it. Website visitors need to be guided through your site when they arrive at it. Before the design process begins a wireframe ensures that the layout of pages or navigation orders, as well as site components, all need to be in place. The wireframe for a website is usually made in black and white to focus on the layout of where things are on a page before people/clients start critiquing about things such as the colors. The objective of wireframes is to illustrate the placement of the elements that comprise navigation like”main navigation” “main navigation”, “footer navigation”, “social media buttons”, “email news letter block” and so on. The purpose here is to define the website architecture as opposed to text, colors or fonts. Wireframing is a way to ensure that the main focus is on obtaining approval for layout before the colors and copy be selected. If you’ve ever bought a website theme/template you’ve probably noticed the text that is default “Lorem ipsum” text instead of the actual text that is used during the wireframing process . This is to indicate where the text should go even if the text isn’t yet suitable to be used on the site. Wireframes can be designed using graphics tools and, often, they are simply sketched out on paper. Wireframes can also be designed with or without the graphic tools. Choose the one that works best for you.

4) Elements of a Website

There is no “one site fits all” solution. While it might be tempting to begin designing websites or to start moving things around, the planning time spent can help avoid a number of fixes in the future “oops i forgot this” reactions later on. Consider a successful site not so much as a site but instead an “web solution”. The key elements that are essential to the success of a website are:

a) Clear Website Architecture

Where are things going to take place as we described in the wireframing procedure? Which direction do you prefer your images to go? Headlines? Text? Certain segments? Call to Actions? Social media widgets?

b) Smart Navigation

The term “smart navigation” sounds very easy, but having a clear strategy for the arrangement of pages like “home”, “about us”, “services”, “contact us”, etc must be thought out to make your website successful.

c) Call to Take Components

Lets not forget all of the call-to-action components such as such as a “free trial button” or more simple words such as “know more” which link to other pages on your site. Also components like email sign ups if you want to increase people signing up to your newsletter must be considered as part of the successful steps.

(d) Know Your Target Market

A site that is successful is one which serves its target market and is focused on offering excellent customer service to its customers as an indirect way to sell. Don’t expect a website to instantly sell on first sight. This is the way that everything we do in marketing functions in unison through serving as well as selling which will result in marketing success. Having a successfully strategized website can help you with your overall marketing strategy online.

5) Homepage Best Practices

To unlock the door to turn your website into a web-based solution, you should begin by planning the homepage. The homepage functions as the front door of a home. It should let users feel like they’re where they were supposed to be and help them get to where you want them to go. Everyone wants visitors to our websites. But, we need to make them go “through” the site. That’s the reason we have a smart home page.

Planning your website for the future is a lot easier when you first start with a map of your website that is then transformed into wireframe. After that, you can move into the formal design process. Don’t forget to include your call-to-action as well as other marketing elements on your homepage.

Messages on your homepage must clearly state who you are in the first place, what you do, and whom you serve. This could be accomplished via a logo, bullet points, clear web page text, images or even videos.

6) Website Privacy Policy

A final point to weave into the process of planning your website is your web site’s “Privacy Policy”. Although it’s not as exciting as designing an entire website, having privacy policies are an “online marketing must.” A well-written privacy policy outlines how you use personally identifiable information, what you do and don’t do with the email addresses as you collect It also discloses if utilize any tracking technologies, such as google analytics or have any kind of cookie on your website. The privacy policy will also tell you whether you lease or sell contact information collected on your website

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